Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.
As if 2020 wasn’t crazy enough, last June Apple announced that iOS14 would include a new App Tracking Transparency framework — requiring any apps that use cross-app tracking to show an opt-out prompt to the user, as well as limit the ways that apps can use tracking data internally.
Want to go deeper? Click on a category below for more from Data Beats Opinion.
Every marketer knows how important it is to constantly improve a website and track the results of your work. If…
Weak marketing funnels can drag down a business. So of course, there are countless articles about elements such as improving…
Marketers have become rather obsessed with goals and conversions. (And with good reason!) We take them as the benchmark of…
We know every business owner wants to know the secret to getting conversions out of your marketing funnels. But not…
So, you’re thinking about offshoring your talent or outsourcing work. You’ve read all the books and articles about how it…
Imagine if there was no difference in the quality of products you purchased. You wouldn’t have the fun of buying…
You published your book?! Congratulations! Take a minute to let this sink in: People are paying to read the things…
People talk a lot about the value of customer testimonials and product case studies. But they don’t often talk about…
One of the biggest issues when you’re making a new product is “the unknown.” Until you launch, you have absolutely…
Every product needs quality testimonials. Whether you’re selling an e-book, an online course, or consulting services, a testimonial is a…
When you buy something, WHO you buy it from is just as important as WHAT you’re buying. No one wants…
Let’s do a little mental exercise. Picture in your mind the vision of a successful CEO, entrepreneur, or business owner.…
Today, we’re going to show you how to create the perfect product to complement your main offer – a product…
We’ve arrived to the most exciting part of our discussion – how to improve your conversion rate, that is, how…
If one thing’s become clear, it’s that email marketing takes work, but it’s very much worth the effort. Your email…
“You can just see everything that you want to see without having to dig into the details or look up any numbers on a daily basis. You just automatically have them ping on your dashboard. It’s nice to have the big picture and then be able to get directly into a more detailed view when you need it.”
Read the Case Study