Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

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Article
Are You Wearing Too Many Hats?

Think of some of the big-name online personalities you know and follow. They seem like they can do just about…

 
Article
What To Get Started With Today?

Welcome to the SegMetrics Authority Interview Series! This recurring interview series invites experienced product and course creators to share their…

 
Article
Does Last Touch Attribution Hold Up Today

Marketing your product to consumers is a process that goes through several steps and avenues. However, many of us will…

 
Article
Boost Your Design Confidence! Insights For Non-Designers From Jane Portman of UI Breakfast

How confident are you with your design choices? As a non-designer, it can be positively overwhelming to make design decisions.…

 
Article
The Definitive Guide to the Software & Services You Need to Start Selling Information Products – 2nd Edition

Are you looking for your perfect Tech Stack to start selling information products? Well, you have come to the right…

 
Article
How to Build an Audience Around Your Book

Did you know that The Great Gatsby was a complete flop? When F. Scott Fitzgerald died, his last royalty check…

 
Article
Prevent Subscriber Burnout with our Healthy Email List Handbook

Your email list is like the goose that laid the golden egg. As the old fable goes, a lucky farmer…

 
Article
Beef Up Your Email List Using Free Carrot Content

You’ve heard the story of the carrot and the stick, right? It goes something like this: A boy hitches up…

 
Article
Before You Email Your List — Read This First.

Whoops. ...You created a new product. ...You gave it a sexy name. ...You went all-out in search of publicity. ...You…

 
Article
Why Your 100k Email List Just Isn’t Good Enough

Does size matter? C’mon, get your mind out of the gutter. We’re talking about the size of your email list.…

 
Article
Content Mining: How to Find the Material You Need to Build a Product

The best thing about creating your first course is that you don’t have to build it from scratch. You already…

 
Article
Defeating the Secret Scary Syndrome of Information Hoarding

At the end of your day, do you close out dozens of browser tabs that you intended to look at…

 
Article
Finding Your Niche in a Global Market

The internet has changed everything. It’s changed the way we do business. It’s changed the way we connect with people.…

 
Article
Grow A Paying Customer Base…by Giving Away Your Content for Free

We want you to give away your best content for free. Ooh! Did you feel that? It’s your gut reaction…

 
Article
67% of Businesses Don’t Protect Customer Data. Do You?

Let’s say you opened up a store in your town. You did everything you could to make sure it was…